daffyd's media coursework - Mr Bush

  1) What is the big debate regarding Old Town Road and genre? The debate is whether Old Town Road should be classified as country music or not . Billboard removed it from the country charts, arguing it didn’t fit the genre, while others argued it blended country and hip-hop, challenging traditional genre boundaries 2) What do you learn about the background of Lil Nas X and Old Town Road from the podcast transcript? Lil Nas X was a young, relatively unknown artist who promoted the song online, especially via TikTok memes . He bought the beat cheaply online and built the song independently. The song’s success was largely driven by internet culture and virality , not traditional music industry routes. 3) What is the Yeehaw agenda? The “Yeehaw Agenda” refers to a cultural movement celebrating Black cowboy identity and reclaiming country/western imagery for Black artists, challenging the idea that country music is exclusively white. 4) How did the story become a debate about race...

  1) What is the purpose of a music video? The purpose of a music video is to promote and market a song and artist, while providing a visual interpretation of the music to engage audiences and increase sales/streams. 2) How has the digital age changed the production and distribution of music videos? The digital age has made production cheaper and easier, and distribution mainly happens online through platforms like YouTube and streaming services, allowing videos to go viral and reach global audiences quickly. 3) Which three major record labels are behind VEVO? What is VEVO and why was it created? VEVO is owned by Sony Music Entertainment, Universal Music Group, and Warner Music Group. It is a premium music video platform created to monetise official music videos and centralise high-quality content on YouTube. 4) What are the key conventions of a music video? Key conventions of music videos include performance (artist singing/performing), narrative (storyline), concept-based visuals...

 1) TV: Introduction to TV Drama 2) TV: Capital case study 3) TV: Capital - Marxism and Hegemony 4) TV: Deutschland 83 case study 5) TV: Industry contexts

  Television industry contexts: Blog tasks To finish our work on television, we need to complete some tasks exploring industry contexts around foreign-language TV, the changing audience for television and how streaming impacts the way audiences consume TV. Indeed, when answering these questions, consider the issues from both an  audience  and  industry  perspective. Independent: British viewers can't get enough of foreign-language dramas Read this  Independent feature on foreign-language dramas . If the website is blocked or forcing you to register  you can access the text of the article here . It features an in-depth interview with Walter Iuzzolino who curates Channel 4's Walter Presents programming. Answer the questions below: 1) What does the article suggest regarding the traditional audience for foreign-language subtitled media? Seen as niche / middle-class / older audience Associated with art-house cinema and “serious” viewers Prev...